When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025 12:36

Chinese athletics sportswear company ANTA Thursday announced in New York they
have signed rising NBA star Klay Thompson.
According to ANTA, they already inked the deal with Thompson last year but did not make the deal public until the company finished the KT FIRE sneakers custom-built for Thompson.
After signing the Golden State sharpshooting guard, ANTA now have Rajon Rondo, Kevin Garnett, Chandler Parsons, and Luis Scola representing their brand in NBA.
Thompson will debut in Sunday's NBA All-Star Game in New York's Madison Square Garden.
ANTA's new signing followed their yearly financial report on Wednesday when the company said its 2014 net profit jumped nearly one third on growth in children's lines and e-commerce and the total revenue jumped 22.5 percent year-on-year to 8.92 billion yuan.
Chairman Ding Shizhong considered ANTA the first domestic sportswear firm to achieve a turnaround in the sector.
"In the past few years, Chinese sportswear companies all faced with challenges like vague brand image, identical products, over expansion and bad inventory management. After many efforts, Anta is leading the way to achieve a turnaround," said Ding.
Ding now is confident ANTA will have a better performance in 2015.
"Our goal for 2015 is for the total revenue to exceed 10 billion yuan," he said.
To know more about ANTA,please Click here.
Original title by Xinhua:Chinese sportswear brand ANTA signs NBA star Klay Thompson
When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025 12:36
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025 14:05
A turning point for global sport: IBA President Umar Kremlev and Donald Trump Jr join forces
30 Sep 2025 23:28
Related coverage
Ding Shizhong: We want Anta to become an international brand, instead of the Chinese version Nike.
27 Nov 2017
Yutang Weekly: What happened in the Chinese sports market (8/12-8/18)
18 Aug 2019
NBA China to pledge RMB 10 mln to build basketball courts
25 Jun 2015
NBA AND TENCENT TO PROMOTE JR. NBA AND YOUTH BASKETBALL PARTICIPATION IN CHINA
09 Oct 2018
Li-Ning: where did it all go wrong?
09 Jan 2015
More from Yutang Sports
SportAccord Convention 2026: Event Schedule taking shape in Baku
05 Feb 2026
Sport Event Denmark confirmed as Partner for SportAccord Convention in Baku
03 Mar 2026
When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025
A Diverse Iine-up of Exhibitors Joins the SportAccord Convention
28 Jan 2026
Where to stay in Baku: the SportAccord 2026 Official Hotels
29 Jan 2026
Yutang Sports
Chinese website
loading...