Sport Event Denmark confirmed as Partner for SportAccord Convention in Baku
03 Mar 2026 19:39

August 14: Wanda Group has renewed its partnership deal with the Yellow River Estuary (Dongying City) International Marathon for the next 3 years (2018-2020) remaining in their role as the global title sponsor of the recognized IAAF Gold Label Road Race.
According to Shang Jiyong, Wanda Group's representative at the signing ceremony, Wanda first signed up as partners with this race in 2010 and have continuously been the race’s title sponsor for 8 years with the accumulated sponsorship rights reaching RMB27million (US$4.03m). “Having experienced such a long-term partnership, Wanda has forged a strong relationship with this race, ” stated Shang.
First run in 2008, the Yellow River Estuary International Marathon has developed into one of the IAAF's Gold Label Road Races over the past 10 years and has evolved into a new symbol of Dongying City, representing the coastal city of Shandong Province, China.
Source: Wanda
Proofread by Raymond Fitzpatrick
Related coverage
Atletico de Madrid to open two offices in China
22 Mar 2018
People’s Sports Publishes 2016 China Marathon Transmission Report
30 Mar 2017
Obama met with Wang Jianlin. What a big game?
27 Mar 2015
Wang Jianlin’s sports business philosophy
03 Mar 2016
Women's Half Marathon in Xiamen
06 Nov 2014
More from Yutang Sports
“Connect & Cultivate”: a 24-hour Networking Ecosystem at SportAccord 2026
03 Mar 2026
SportAccord Convention 2026 sets its sights on sport’s digital frontier
21 Mar 2026
Who you meet at SportAccord And Why it Matters
22 Jan 2026
When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025
Sport Event Denmark confirmed as Partner for SportAccord Convention in Baku
03 Mar 2026
Yutang Sports
Chinese website
loading...