VivaTech takes the stage as the world's leading event for tech and startups
19 Jun 2023 18:33
Chinese smartphone manufacturer ZTE has announced the extension of its sponsorship deal with the RBC Canadian Open Golf Tournament for the next 3 years. This renewal will see ZTE remain as the official smartphone sponsor of the Canadian Open, but the value of this sponsorship was not disclosed.
The sponsorship will allow ZTE to engage more with users in North America and in other places around the world, according to Cheng Lixin, Chief Executive of ZTE's mobile devices business unit. Golf Canada’s CEO Laurence Applebaum expressed that the Canadian Open is opened to partnering with companies willing to engage in supporting the sport. He is also looking forward to more partnership formed between the Canadian Open and Chinese companies.
With its North American headquarters based in Dallas, ZTE entered the Canadian market in 2005 and set up an R&D center in Ottawa. Up to now, ZTE has reportedly emerged as the #4 ranked smartphone manufacturer in the North American market and #5 in the Canadian market.
Source: cs.com.cn
Proofread by Raymond Fitzpatrick
Future of Sport: a resounding success for the Global Sports Week and Viva Technology collaboration
21 Jun 2023 12:27
Related coverage
HTC moves into e-sports with team sponsorships
28 Jan 2015
Yili confirms partnership with Real Madrid
31 May 2017
Home Credit sign deal with Beijing Guoan
11 Mar 2016
Ping An to renew title sponsorship deal with Chinese Super League
20 May 2017
Qinghai Sport Bureau lands a ¥11.6 million sponsorship
19 Aug 2015
More from Yutang Sports
Leading legal minds tackle athlete representation and rules for transgender athletes at LawAccord
16 Feb 2024
Birmingham Welcomes the World as SportAccord 2024 Kicks Off
08 Apr 2024
Interview with Nicolas Maurer: Becoming Mainstream and at the Forefront of French Esports Industry
04 Oct 2023
WFDF is ready to fly in Chengdu for the World Games 2025
17 Apr 2024
Interview Part I with Martin Gibbs, Managing Director of SportAccord: the Power of Sport Is Real
21 Mar 2024
Yutang Sports
loading...