The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025 14:05

NBA China has just announced the establishment of a Chinese mentor group for Jr. NBA, in order to support and promote the development of Chinese youth basketball. The mentor group will provide guidance and assistance on the direction and content of Jr. NBA in China, and get more Chinese young people to experience the charm of basketball.
The members of the Jr. NBA Chinese mentor group include the Chinese singer and actor Kris Wu, Harris Barnes (Dallas Mavericks), Mike Conley (Memphis Grizzlies), Aaron Gordon (Orlando Magic), Zach LaVine (Minnesota Timberwolves), Jeremy Lin (Brooklyn Nets), C.J. McCollum (Portland Trail Blazers) and Paul Pierce (Los Angeles Clippers).
To celebrate the establishment of the Jr. NBA mentor group, David Shoemaker, the CEO of NBA China, and Kris Wu jointly held a Jr. NBA basketball training class at the Tulane University of New Orleans on February 17th, with 12 students from China participating.
Jr. NBA is the global youth basketball development program of NBA. It aims at increasing the participation of young people in basketball through grassroots basketball events. During the 2016 and 2017 seasons, over 12 million young people in 50 countries and regions have participated in the Jr. NBA program. In China, there have been Jr. NBA juvenile basketball matches held in 7 cities, including Beijing, Shanghai, Tianjin, Guangzhou, Hangzhou, Lishui and Xiantao.
Apart from Jr. NBA, NBA China has also built a partnership with the Chinese Ministry of Education to hold basketball training sessions for P.E. teachers across the country. During the 2016 and 2017 school years, there have been 525 schools involved in this program.
Source:Jiangsu.com.cn
Proofread by Sean O Diobhilin
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025 14:05
When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025 12:36
Related coverage
Weekly Report: Shanghai IAAF Diamond League peaked on CCTV 5
20 May 2016
Two partners for the 2017 NBA Global Games China
29 Sep 2017
Tencent signed as NBA’s exclusive online partner in China
30 Jan 2015
NBA China to pledge RMB 10 mln to build basketball courts
25 Jun 2015
Scisky becomes title sponsor of Rockets basketball stands
07 Nov 2017
More from Yutang Sports
“Connect & Cultivate”: a 24-hour Networking Ecosystem at SportAccord 2026
03 Mar 2026
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025
Sport Event Denmark confirmed as Partner for SportAccord Convention in Baku
03 Mar 2026
Who you meet at SportAccord And Why it Matters
22 Jan 2026
When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025
Yutang Sports
Chinese website
loading...