Who you meet at SportAccord And Why it Matters
22 Jan 2026 10:48

In December 2016, Banana Culture launched an original sports event, the Banana Open, which will be held at the top class national ski resort (Wanda Changbai Mountains Ski Resort) from February 24-26, 2017. This is an international snowboarding event with a male only Slopestyle competition for the first event.
The total prize money is as much as US$120k, which is the highest among the national snowboarding events and snow & ice events as well as being among the top worldwide. The champion will win a prize of US$50k. Apart from the prize money for the first 8 winners, there is also a single special prize of nearly US$10k. The qualifying competition will be held on Saturday Feb 25, and the semi-final and final will be held on Sunday Feb 26.
Many world famous skiers are expected to participate in this event, including Max Parrot (the Triple X Game champion and the 2015 Beijing Air & Style champion), Eric Beauchemin (the 2015 US Snowboarding Grand Prix champion), Kyle Mack (the 2016 US Open Men’s Slopestyle champion), He Wei (the top Chinese active snowboarding professional and 2015 Nitro Open champion), Zhang Jiahao (one of the best skiers at the 2016 Beijing Air & Style) and other top skiers from all over the world.
Apart from the Banana Open, Banana Culture will also launch other events related to Hip-Pop dance, eSports and so on.
Banana Culture is a sports company founded by Wang Sicong, the son of Wang Jianlin, Chairman of the Wanda Group.
Source: Tencent
Proofread by Sean O Diobhilin
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