SPORTACCORD 2024 INSIGHTS: Sport’s Perfect Storm
23 May 2024 14:34
Since 2014, China’s capital has completed the mergers and acquisitions of more than 10 overseas clubs in England, Spain, Italy, France, Netherlands and Australia. This movement is really gaining momentum. In the wake of the recent takeovers of Aston Villa, Wolves and West Brom, another Premier League club is to be acquired by a Chinese enterprise.
Greater China Professional Services Limited(GCPSL), a company listed in Hong Kong, announced that it has formed a consortium with Camsing Global which signed an agreement with the seller Allamhouse Limited, aiming to acquire Hull City Association Football Club(Hull City) from the Premier League for £130 million.
The services of GreaterChina Professional Services Limited covers asset adversary, enterprise service consulting, media advertisement and finance & mortgage.
After acquisition, it will strive to promote derivatives such as Hull City merchandise in mainland China and Hong Kong, while developing a chain franchise, commodity and media business to coordinate with existing business. It is believed that this acquisition can create opportunities in media, advertising and relevant areas of the Chinese market which have unlimited potential.
This acquisition will also bring other revenue including ticket proceeds, television and broadcasting income and various business revenues from sponsorship, commodity accessories and relevant products.
Proofread by Sean O Diobhilin
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SPORTACCORD 2024 INSIGHTS: Sport’s Perfect Storm
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