SPORTACCORD confirms Istanbul as Host City for 2025 Convention
13 Mar 2025 23:29
Sina Sports last Saturday announced a strategic partnership with the French Open 2016.
As part of the deal, Sina Sports introduced the “Social Media Destination of Roland-Garros in China” on its digital sports platform.
Under the agreement, Sina Sports will set up a Chinese-language website forthe French Open 2016 on its digital platform, where Chinese fans will be able to access match highlights, a live scoreboard, player interviews and match contentcustomized for Sina users.In addition to the Chinese-language website, Sina Sports will help promote Roland-Garros across multiple Sina Weibo microblogging channels.
The French Open is the second major tennis tournament, followingthe Australian Open, to engage in a strategic partnership with Sina Sports. As well as its partnerships with Roland-Garros and the Australian Open, Sina Sports will also be a digital broadcaster of other tennis tournaments through 2016. These will include theChina Open, the WTA Zhuhai Elite Trophy and International Premier Tennis League matches.
Source: Sina Sports
Proofread by Sean O Diobhilin
Related coverage
Dongfeng Fengshen sponsors Sina 5X5 Golden Futsal League
04 Jun 2018
Tony Parker joins Sina Sports’ “NBA Protalk”
17 May 2016
Sina Sports to select first Chinese Octagon Girl for UFC
11 Aug 2017
Sina Sports reach cooperation with three golf tournaments
13 Apr 2017
Vicente Del Bosque signs deal with Sina Sports
08 Sep 2016
More from Yutang Sports
SPORTACCORD confirms Istanbul as Host City for 2025 Convention
13 Mar 2025
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025
When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025
Hisense Named Official Partner of FIFA Club World Cup 2025
01 Nov 2024
Yutang Sports
loading...