SPORTACCORD 2024 INSIGHTS: Sport’s Perfect Storm
23 May 2024 14:34
Le Sports yesterday announced several changes in its leadership team, designed to drive the company’s policy on globalization and pay model.
Yu Hang, formerly Vice President at Le Sports’ Strategy Department, has been promoted to Chief Operating Officer at Le Sports. With his role in the company’s strategy unchanged, Yu Hang will oversee the implementation of LeSports’ global strategy and the operations of user engagement. More specifically, he will be responsible for growing the number of VIP subscribers and subscription revenue. He will also supervise the products and services specifically customized for VIP subscribers.
His new role will also see him liaise with LeSports US, LeSports India and LeSports HK to achieve operational synergy with LeSports in Beijing.
Alongside Yu, Le Sports also named Zhan Ting as the COO at Le Sports Hong-Kong and Ao Ming as the Editor in Chief. Lu Shan will take up a new role as the CEO of Le Sports’ new brokerage arm and Liu Shijie becomes the General Manager at the company’s newly established E-sports Department.
Source: Netease
Proofread by Sean O Diobhilin.
Related coverage
LeSports and Nutrilite launch Olympic channel
15 Jul 2016
Le Sports seal CUBA media deal
06 Apr 2016
LeSports to Take Over China Sports Industry Company Limited
13 Feb 2017
LeSports to give up exclusive rights to CSL?
17 Feb 2017
Former LeSports COO Yu Hang joins DDMC
20 Jun 2017
More from Yutang Sports
SPORTACCORD confirms Istanbul as Host City for 2025 Convention
13 Mar 2025
SPORTACCORD 2024 INSIGHTS: Touchdowns, Home Runs and Slam Dunks
12 Jun 2024
Expert insight | New changes on UEFA EUROs: growing maturity of Hisense and other Chinese brands
22 Jul 2024
Interview with Thomas Lund: to follow new trends and bring younger generations to the sport
17 Jun 2024
SPORTACCORD 2024 INSIGHTS: Major Technology Trends Shaping Sports Sector
03 Jun 2024
Yutang Sports
loading...