SPORTACCORD 2024 INSIGHTS: Paris 2024 here we come!
02 Jul 2024 10:18
Recently Hansum Sports and Culture Development Ltd., announced that it had struck a partnership deal with German sporting goods company Derbystar to tap into the football tech market.
Hansum Sports is a Chinese company which focuses on youth football training.
Derbystar has supplied the official match balls used in Holland's top-tier Eredivisie since 2006, which proves Derbystar’s quality and makes it an ideal partner.
Hansum Sports and Derbystar will develop balls and other sports-related wearable devices in the future.
Hansum Sports has introduced German youth football training textbooks into China. It plans to promote these books in as many primary and middle schools as possible.
Following the signing of this partnership deal with Derbystar, Hansum Sports plans to tap into smart devices and software to build a youth football training ecosystem.
It also wants to formulate standards in terms of product and services for youth football training.
Source: Phoenix Sports
Proofread by Sean O Diobhilin
Interview with Yiannis Exarchos: to narrate Olympic story in new ways and promote positive values
01 Jul 2024 14:40
Related coverage
Jiangsu Province to enroll more football specialty students in college
12 Jun 2015
Decathlon's Greater China Region's Headquarters unveiled in Shanghai
04 Sep 2017
Football commentator Zhan Jun joins PPTV
18 Aug 2017
08 Apr 2016
Report: EURO 2016 Chinese TV Broadcasting Express (9th Issue)
24 Jun 2016
More from Yutang Sports
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025
SPORTACCORD confirms Istanbul as Host City for 2025 Convention
13 Mar 2025
Interview with Andreas Zagklis: to keep popularization of basketball with all-round strategy
08 Jul 2024
Interview with Yiannis Exarchos: to narrate Olympic story in new ways and promote positive values
01 Jul 2024
Expert insight | New changes on UEFA EUROs: growing maturity of Hisense and other Chinese brands
22 Jul 2024
Yutang Sports
loading...