SPORTACCORD 2024 INSIGHTS: Touchdowns, Home Runs and Slam Dunks
12 Jun 2024 15:50
China CITIC Bank and Chinese Super League side Beijing Guoan FC yesterday (April 6th) launched a new co-branded bank card in Beijing.
The newly launched cards, with CITIC’s standard IC card and platinum card as carriers, feature Beijing Guoan’s logo and other relative elements. CITIC will distribute most of these cards to supporters of Beijing Guoan.
Under the partnership, the two sides will work together on a promotional campaign throughout the 2016 CSL season, which will see 500 cardholders win free tickets to Beijing Guoan’s home games at The Worker’s Stadium.
Zhu Jialin, vice president at China CITIC Bank, said “CITIC Bank and Beijing Guoan FC are the two shining stars that CITIC Group owns. They are traditional giants in their respective areas.”
“We feel confident starting this comprehensive and mutually beneficial co-operation with the campaign to launch co-branded bank cards with Beijing Guoan,”Zhu continued.
Both China CITIC Bank and Beijing Guoan FC are owned by CITIC Group.
Source: Xinhua
Proofread by John Devlin.
Interview with Thomas Lund: to follow new trends and bring younger generations to the sport
17 Jun 2024 16:00
Related coverage
Changchun Yatai partners Baicheng in youth training
24 Nov 2017
Le Sports ends cooperation with Guoan FC
28 Oct 2016
Estimated 500 million online viewership for 2016 CSL
09 Mar 2016
CFA release rosters of qualified clubs for 2017/18 CSL and CL
31 Jan 2018
GTV to show Chinese Super League
04 Aug 2016
More from Yutang Sports
SPORTACCORD confirms Istanbul as Host City for 2025 Convention
13 Mar 2025
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025
SPORTACCORD 2024 INSIGHTS: Paris 2024 here we come!
02 Jul 2024
Hisense Named Official Partner of FIFA Club World Cup 2025
01 Nov 2024
SPORTACCORD 2024 INSIGHTS: Touchdowns, Home Runs and Slam Dunks
12 Jun 2024
Yutang Sports
loading...