FAW Toyota links with China Fencing Team

China-based auto manufacturer FAW Toyota and China National Fencing Team announced a partnership deal in Beijing on Wednesday (6th March).

Under the agreements, FAW Toyota will support China Fencing Team with its new Crowns for the upcoming Asian Fencing Championships to be held in Wuxi, Jiangsu Province from 11th to 18th April as well as the 2016 Rio Olympic Games.

Jiang Jun, Sales Managing Director at FAW Toyota, said FAW Toyota reached out to China Fencing Team because of a research on target consumers.

“We do our marketing where our target consumers are and where they get first-hand information.”

The partnership between the Crowns and China Fencing Team resulted from a good match in spiritual pursuits, which includes grace, courage and wisdom, Jiang continued.

China National Fencing Team will soon contest in the 2016 Asian Fencing Championships and Asian-Oceanic Olympic Qualifiers in Wuxi, Jiangsu next week.

Source: Xinhua