When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025 12:36

China League One side Hunan Billows FC yesterday (24 March) announced a strategic partnership with a local tea company named Hunan Hualai at a press conference held in the Hunan capital, Changsha.
The deal will see the black tea brand become the title sponsor of Hunan Billows FC although no details of the deal were announced. The China League One club will continue their campaign in China’s second tier soccer league under the name of Hunan Billows Hualai FC.
“The strategic partnership between Hunan Hualai and Hunan Billows is an alliance between sports and enterprise,” said Li Shun, director of the Hunan Sports Bureau.
“I hope that the in-depth partnership between Hualai and Hunan Billows will bring Hualai’s black tea onto a global stage, and Hunan Billows will triumph in match after match this year to finally realise the CSL promotion dream of Hualai supporters.”
Hunan Billows is a Hunan-based professional soccer club. The club currently sit 4th on the League One table.
Source: Sina Sports
Proofread by John Devlin.
When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025 12:36
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