Future of Sport: A Global Sports Week x Viva Technology Collaboration, Will Open in June 14
12 Jun 2023 14:59
Chinese LED manufacturer, Ledman, a company based in Shenzhen, recently expressed that the company had increased its role in the sports industry through three methods – sports sponsorship, online apps, and sports investment.
In this summer, they worked with International Champions Cup, providing all the LED lighting equipment used in the event. The CEO of Ledman invested in a football app named the 12th Man. The app was launched some days ago. The app is designed to help crowd fund a Shenzhen football team.
Ledman also invested in Infront Sports & Media Group which was bought by Wanda Group.
On Friday, several company’s shares surged immensely on the Chinese stock market. These companies were all somehow involved in sports. Ledman was among the companies.
Ledman Optoelectronic is just one of many Chinese companies from other sectors apart from sports that have begun to invest in the Chinese sports industry in 2015, such as sportswear company K-Bird, film and entertainment company Hualu Baina, and real estate group Wanda.
Source: cnstock
Future of Sport: A Global Sports Week x Viva Technology Collaboration, Will Open in June 14
12 Jun 2023 14:59
Related coverage
Global Sports Week Paris Set to Kick off Sport’s Big Comeback Year
20 Nov 2020
LeTV and Chongqing Daily inaugurate their co-founded company
27 Aug 2015
Ledman Optoelectronic takes stake in Infront Sports & Media
14 Apr 2016
Shanghai Municipal Sports Bureau sign strategic cooperation agreement with Jiushi Group
10 Sep 2019
How media investors hope to play ball in growing sports industry?
25 Jun 2015
More from Yutang Sports
IWGA to confirm the World Games host
11 Apr 2024
SportAccord calls for the power of sport to lead anti-abuse actions
17 Apr 2024
SPORTACCORD 2024 INSIGHTS: How Gaming is Changing our World
07 May 2024
Interview with Yiannis Exarchos: to narrate Olympic story in new ways and promote positive values
01 Jul 2024
SportAccord 2024 - combating online abuse ‘chance for sport to show its power’
22 Mar 2024
Yutang Sports
loading...