SPORTACCORD confirms Istanbul as Host City for 2025 Convention
13 Mar 2025 23:29
IEC In Sports, a Stockholm-based international sports television agency, is reportedly set to present the 2015 Tour of Taihu Lake International Cycling Race after recently striking a deal with the organizers.
The partnership will see the TV crews of IEC In Sports provide two-way live signals of the racing competition, which will take place from Oct. 31st to Nov. 8th, to both domestic and overseas broadcasters.
The deal also marks China’s first cycling race to be live screened with both domestic and international signals during the whole course of the race.
With IEC’s impressive presence in global sports television business, all stages of 2015 Tour of Taihu Lake are likely to be presented through channels including Eurosport, Bloomber TV, Omnisport,ABU etc., according to reports.
In China, the likes of Letv Sports, BTV Sports and Great Sports are reportedly to live broadcast the race as well.
Tour of Taihu Lake, debuted in 2010, is now a current 2.1 HC ranked race sanctioned by UCI.
Source: Sina
Proofread by Elizabeth Yokwe
Related coverage
Barcelona began strategic partnership with IMG China
12 Mar 2015
Endura’s sponsorship of National Mountain Bike (MTB) Invitational Tournament
20 Apr 2015
Guangdong's sports TV channel inks new marketing deal
06 Aug 2015
Asian women's boxing championships to open in China
08 Jun 2015
Youth help to halt ice hockey's slide
06 May 2015
More from Yutang Sports
When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025
SPORTACCORD confirms Istanbul as Host City for 2025 Convention
13 Mar 2025
Hisense Named Official Partner of FIFA Club World Cup 2025
01 Nov 2024
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025
Yutang Sports
loading...