A Diverse Iine-up of Exhibitors Joins the SportAccord Convention
28 Jan 2026 10:38

Sina Sports announced on Friday, July 10, that they had reached an agreement with New British Sports about the online live streaming rights of Premier League in the 2015-2016 Season. During the next 12 months, Sina Sports will be a major broadcasting platform of Premier League in China.
Wei Jianglei, General Manager of Sina Sports, said that Premier League being one of the most successful soccer leagues in the world had been drawing attentions from people all over the world, and that it would be the most influential soccer league in the future. Wei believed that Sina Sports would always cooperate with Premier League in first time to provide the audiences with professional sports broadcasts.
In addition, Sina Sports might bring another piece of good news to the Premier League fans. It is rumored that Sina Sports would broadcast a total of 260 matches of Premier League free of charge to Chinese audiences in the new season. No matter whether this is true, it is certain that in the second half of 2015, more Chinese soccer fans will have the chance to experience the excitements of Premier League.
Source: sports.sina
A turning point for global sport: IBA President Umar Kremlev and Donald Trump Jr join forces
30 Sep 2025 23:28
Related coverage
PPTV Sports sealed exclusive La Liga deal
05 Aug 2015
New digital media and its rising role in Chinese sports reform
21 Oct 2015
The price of Chinese Super League copyrights rises violently
08 Jul 2015
Liverpool denies Chinese £800m bid
22 Aug 2016
09 Mar 2016
More from Yutang Sports
SportAccord Convention in Baku postponed
03 Apr 2026
Where to stay in Baku: the SportAccord 2026 Official Hotels
29 Jan 2026
A Diverse Iine-up of Exhibitors Joins the SportAccord Convention
28 Jan 2026
SportAccord Convention 2026 sets its sights on sport’s digital frontier
21 Mar 2026
Who you meet at SportAccord And Why it Matters
22 Jan 2026
Yutang Sports
Chinese website
loading...