Interview with Thomas Lund: to follow new trends and bring younger generations to the sport
17 Jun 2024 16:00
The World Winter Sports (Beijing) Expo (WWSE), organized by the Beijing Olympic City Development Association and International Data Group (IDG), will be held at the China National Convention Center in Beijing from October 19th to 22nd, 2016. Yutang Sports have been invited to organize one of the conference's forums, “Internet + Winter Sports Marketing” forum.
The Expo aims to become the largest and one of the most authoritative World Winter Sports Expos, and comprises an exhibition, a conference consisting of a summit & 6 parallel forums and other related activities. It will attract 400 plus exhibitors, more than 9,000 distributors, over 500 media agencies as well as an audience of more than 100,000.
As a crucial part of the Expo, the World Winter Sports (Beijing) Conference, the theme of which is “Opening the Future”, is composed of one main summit and 6 parallel forums. The forums will invite hundreds of government officials, leaders, scholars as well as investment experts from related government sectors, 7 major Winter Sports International Federations, national Olympic Organizing Committees and well-known enterprises and corporations. They will be there to discuss trends in the winter sports industry against the promising background of the coming 2022 Beijing Winter Olympic Games, and to propose more efficient and innovative solutions to the industry’s problems.
Wang Anshun, the Mayor of Beijing, Wang Jianlin, the President of Wanda Group, Ma Yun, the President of Alibaba and many other high-end professionals will be among the speakers.
Among the 6 parallel forums, Yutang Sports will organize the“Internet + Winter Sports Marketing” parallel forum. At this forum, guests from Winter Sports Olympic Committees, International Winter Sports Federations, brands as well as technology unicorns will share wisdom and insights, exchange thoughts and bring up innovative ideas regarding winter sports sponsorship, marketing and technology utilizations.
Yutang Sports welcomes veteran marketing experts of winter sports to join us in Beijing next month. For more details, please contact us via email: info@ytsports.cn or Tel: +86 10 6715 0501. You can also go to the official event website: http://www.wwse2022.com/
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