A turning point for global sport: IBA President Umar Kremlev and Donald Trump Jr join forces
30 Sep 2025 23:28

Media report that Chinese brand Peak is going to sign NBA star Dwight Howard after his current deal with Adidas finishes. This news was confirmed by Peak’s staffs, and Peak is going to launch shoes for Dwight Howard which would be available in next season hopefully.
NBA Players that Peak sponsored already include Tony Parker, George Hill, Chase Budinger, Carl Landry, Miles Plumlee, Beno Udrih, and Andrew Nicholson.
After Yao Ming went to play in NBA, Chinese brands began show interests in NBA players. For example, Li Ning, Anta, Peak, and 361° all sign a number of NBA players. Peak has been especially interested in Rockets’ players.
Up to now, there are about 20 players that have worn Peak’s basketball shoes on NBA courts. Howard is the ideal mid-field to sponsor after Yao Ming.
As Li Ning signed Dwyane Tyrone Wade and Peak is going to sign Dwight Howard, it seems that Chinese brands are looking for more and more high-profile players.
Source: Sohu
A turning point for global sport: IBA President Umar Kremlev and Donald Trump Jr join forces
30 Sep 2025 23:28
Related coverage
Anta signs with captain of Team China
02 Jul 2015
NBA and Ministry of Education to build court in Shanghai
04 May 2015
Tencent renew contract with NBA
27 Jul 2019
Michael Jordan to come to China this autumn
05 Mar 2015
Chinese vice Premier visited Houston Rockets
23 Jun 2015
More from Yutang Sports
SportAccord Convention in Baku postponed
03 Apr 2026
SportAccord Convention 2026: Event Schedule taking shape in Baku
05 Feb 2026
A Diverse Iine-up of Exhibitors Joins the SportAccord Convention
28 Jan 2026
SportAccord Convention 2026 sets its sights on sport’s digital frontier
21 Mar 2026
Sport Event Denmark confirmed as Partner for SportAccord Convention in Baku
03 Mar 2026
Yutang Sports
Chinese website
loading...