SPORTACCORD 2024 INSIGHTS: Sport’s Perfect Storm
23 May 2024 14:34
The operation of large-scale stadium is always a problem to be settled in many cities of China. The utilization of domestic stadiums scattered in many places is not adequate, and some of them even become vegetable field after rounds of removal and construction. Last year, some opinions published by the State Council encouraged the social capital to be involved in sports industry and construct sports facilities.
Just a few days ago, a sports center located in Foshan Guangdong, started an open tendering for its twenty-year operation and management right. If Foshan remains its current status, it is inevitably that Foshan will follow the trail of other stadiums’ failure.
It makes the reasonable operation of large-scale stadium become a lengthy marathon because of the giant volume, huge maintenance cost, difficulty of function development.
Thus, the business operations led by the government from single function to compound management are usually taken for granted to be the common choice of the operation of many stadiums.
The evidence shows that business operation + diversified operation could solve the problems of large-scale stadiums’ popularity and operation as wished. So, from the beginning we could plan the sports fitness and commercial operation as a whole to enable stadium to be a core of the commercial circle and a necessary part of public entertainment and leisure.
Taking NBA stadiums as examples, usually art galleries, theatres as well as other commercial facilities are equipped near those stadiums. In contrast, stadiums in China are lack of reasonable planning, enough facilities etc., which leads to their operation dilemmas.
Interview with Thomas Lund: to follow new trends and bring younger generations to the sport
17 Jun 2024 16:00
Related coverage
Exclusive: the future of Chinese sports talent industry
14 Apr 2016
JoyRun raises US$18m in Round B fundraising
02 Dec 2015
Wisdom Sports to launch sport-related health database
01 Dec 2015
Wang Jianlin eyes $10bn annual income from sports unit
11 Dec 2015
Tianjin plans to build 100-billion-yuan sports industry
29 Jul 2015
More from Yutang Sports
Hisense Named Official Partner of FIFA Club World Cup 2025
01 Nov 2024
SPORTACCORD 2024 INSIGHTS: Harnessing the Soft Power of Sport
13 May 2024
Interview with Thomas Lund: to follow new trends and bring younger generations to the sport
17 Jun 2024
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025
SPORTACCORD confirms Istanbul as Host City for 2025 Convention
13 Mar 2025
Yutang Sports
loading...