Future of Sport: A Global Sports Week x Viva Technology Collaboration, Will Open in June 14
12 Jun 2023 14:59
According to The Associated Press, the Kontinental Hockey League (KHL) wants to expand into China, hoping to use a successful Chinese Winter Olympic bid to conquer the vast market.
Beijing is the front-runner to host the 2022 Olympics and if successful, "will essentially be forced to develop hockey from nothing," KHL president Dmitry Chernyshenko told the Tass agency.
It has been widely accepted that bidding for 2022 Winter Olympics will boost winter sports in China.
Chernyshenko says the "catalyst" of the Olympics would allow the Russia-based KHL to step in.
He also said KHL would like to hold a regular-season game in China next season and add a Chinese club to the league in the longer term.
KHL has hit financial problems this year, with several teams reportedly on the brink of financial collapse. One, Atlant Moscow Region, has already quit the league.
China, with promising bidding for the 2022 Winter Olympics, appears to be the breeding ground that KHL looks to expand in.
Future of Sport: A Global Sports Week x Viva Technology Collaboration, Will Open in June 14
12 Jun 2023 14:59
Related coverage
Olympic Forest Park JF Dry Ski Slope launched
11 Sep 2017
2022 China Hockey Program kicks off
20 Mar 2017
03 May 2018
Two Chinese clubs set to join Russian-led ice hockey league
04 Dec 2015
Second professional ice hockey club in China
29 Sep 2017
More from Yutang Sports
IWGA to confirm the World Games host
11 Apr 2024
Birmingham is embracing a bright future supported by extraordinary sporting legacy
17 Apr 2024
SportAccord Plenary Conference had fruitful talks about the soft power of sport
17 Apr 2024
Leading sports charity, Podium Analytics, announces Trusted Research Environment for Global Sport
11 Apr 2024
SportAccord 2024 makes a memorable return to Birmingham
13 Apr 2024
Yutang Sports
loading...