“Connect & Cultivate”: a 24-hour Networking Ecosystem at SportAccord 2026
03 Mar 2026 16:54

A winter Nadam, featuring popular sports eventsand entertainment among ethnic
Mongolians, will open on December 23 in Hulunbuir, acity of north China’s Inner
Mongolia Autonomous Region.
During the event, local residents will participate in three major activities – horseracing, archery and Mongolian wrestling – as well as a marathon and a skiing competition.
Nadam, usually held throughout the pastoral areas in summer or autumn, has a tradition of more than 700 years.
Although the Inner Mongolia is really historic and traditional,these years, young people Started bringing new sports in.
Hai Rihen, a 26-year-old from Inner Mongolia Autonomous Region, braced himself for his gate to open. Excitement bubbled through Hai, but he was also nervous as he sat atop a 450-kilogram, hot-tempered bull.
As the gate lifted, the wild-eyed, untamed bull rushed out of the narrow bucking chute and into the arena, where it thrust and kicked in every direction, determined to throw off its rider. In one swift move, the animal reared onto its hind legs and Hai tumbled off its back.
From the moment the gate opened, the entire scenario lasted just three
seconds.
Hai’s bull riding is a rodeo sport that debuted in the US in the mid-19th century, favored among southern ranchers inspired by similar Mexican ranching contests. Variations of bull riding are also popular in countries such as Canada, Australia and Brazil, and now, this dare devil competition has made its way to China.
Not everyone likes the potential future rodeo trend in China.
Fang Chaohui, who has been an amateur horse rider in Gansu Province for more than ten years, told Metropolitan that bull riding is “too crazy and too dangerous” for Chinese people.
According to the rules of bull riding, riders must hold the reins with only one hand, while the other hand must be high up over the head. There is no saddle or stirrups on the bull’s back. The score is calculated according to the rider’s ability to control the bull, which means the angrier the bull and the more passionate the rider, the higher the score.
Currently, only two professional riders are getting trained in China, but Xinniu International Sports Culture Co., a Beijing-based company set on introducing bull riding to China, is widely recruiting more riders like Hai, who feeds off the rush of the sport.
Related coverage
Weekly Report: World Snooker Championship dominates viewership on CCTV 5
04 May 2016
Color Run CEO Travis Snyder: It obviously does resonate well across Asia, and in China
26 May 2016
Lander Sports to invest in Hangzhou Women's Soccer
13 Oct 2015
Sohu includes sports in its 2016 plan
04 Dec 2015
2015 in review: the sports business in China (III)
05 Jan 2016
More from Yutang Sports
SportAccord Convention 2026 sets its sights on sport’s digital frontier
21 Mar 2026
A turning point for global sport: IBA President Umar Kremlev and Donald Trump Jr join forces
30 Sep 2025
When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025
A Diverse Iine-up of Exhibitors Joins the SportAccord Convention
28 Jan 2026
SportAccord Convention 2026: Event Schedule taking shape in Baku
05 Feb 2026
Yutang Sports
Chinese website
loading...