Hisense Named Official Partner of FIFA Club World Cup 2025
01 Nov 2024 16:40
The 2019 International Champions Cup will soon begin action this summer, and Serie A club Inter Milan will start their summer tour to Asia playing against Manchester United and Juventus in Singapore and Nanjing, China respectively. Therefore Hisense has signed a deal with Inter Milan to become the official partner of their Asian summer tour.
The match against Juventus will be played on July 24 in Nanjing. As the official air conditioning provider, Hisense’s advertisements will appear pitch side , and they will offer many benefits to fans such as match tickets or fan meetings. Hisense will also operate a promotional program during Inter Milan’s summer tour that offers consumers discounts and other benefits.
Part of Hisense’s international strategy has been to actively engage in sports marketing to raise brand awareness. Over the years, Hisense has sponsored major sporting events and teams such as UEFA’s Euro 2016, the Australian Open, NASCAR Xfinity Series, Red Bull Racing, Joe Gibbs Racing, and the Bundesliga’s FC Schalke 04. In 2017, Hisense announced its status as an official sponsor of the 2018 FIFA World Cup, becoming the first-ever Chinese consumer electronics brand to sponsor the tournament.
Reference: huanqiu.com
Proofread by Raymond Fitzpatrick
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025 14:05
Related coverage
Inter Milan want growth in Chinese market
31 May 2016
Can Suning Sports lead the sports broadcasting market in China?
15 Sep 2017
Inter Milan seeking investment from China
16 Feb 2016
When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025
Inter Academy WIFA Sichuan launched in Chengdu
05 Dec 2017
More from Yutang Sports
SPORTACCORD confirms Istanbul as Host City for 2025 Convention
13 Mar 2025
When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025
A turning point for global sport: IBA President Umar Kremlev and Donald Trump Jr join forces
30 Sep 2025
Hisense Named Official Partner of FIFA Club World Cup 2025
01 Nov 2024
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025
Yutang Sports
loading...