Interview with Yiannis Exarchos: to narrate Olympic story in new ways and promote positive values
01 Jul 2024 14:40
Zinedine Zidane has begun a 7-day promotional tour of China with the trip starting from November 27 and taking in 5 cities such as Beijing, Shanghai and Hangzhou.
During the trip, Zinedine Zidane featured on the football TV program “Tianxia Zuqiu” (Total Soccer) on CCTV 5 and was interviewed on the Youku Sports program “Huijian Chaoji Wan” making him the first ever guest on the show.
As a global ambassador for Adidas, he is also going to attend the first game of the 2018/2019 Adidas China University Football Association league today (November 30) at the Yuexiushan Sports Stadium in Guangzhou. He will help to kick off the competition and attend other related activities.
In the mean time, he has also attended a table tennis event with Chinese actress Angelababy and singer Eason Chan.
He has displayed his amiable side and shown an interest in local grassroots culture. It was reported that on his way to another event, he stopped to look at some older Chinese women playing Mahjong, which would be considered as a surprise to many Chinese people but would certainly be good for his image in the public’s mind.
References: NetEase, Tencent, youth.cn, Qiuchang Wenhua and Titan Xingshihui
Proofread by Raymond Fitzpatrick
Interview with Yiannis Exarchos: to narrate Olympic story in new ways and promote positive values
01 Jul 2024 14:40
Expert insight | New changes on UEFA EUROs: growing maturity of Hisense and other Chinese brands
22 Jul 2024 19:18
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025 14:05
Related coverage
Yutang Weekly (2016.3.14-2016.3.19)
20 Mar 2016
Weekly Report: FIVB Volleyball World Grand Prix Hong Kong 2017 dominated the Top10 list
27 Jul 2017
Report: 2016 Rio Olympics TV Broadcasting Express (5th Issue)
16 Aug 2016
America's Cup to be shown on China CCTV
21 Jul 2015
The 2016 China Sports Forum Invitation
13 Jan 2017
More from Yutang Sports
Hisense Named Official Partner of FIFA Club World Cup 2025
01 Nov 2024
Interview with Andreas Zagklis: to keep popularization of basketball with all-round strategy
08 Jul 2024
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025
SPORTACCORD 2024 INSIGHTS: Paris 2024 here we come!
02 Jul 2024
SPORTACCORD confirms Istanbul as Host City for 2025 Convention
13 Mar 2025
Yutang Sports
loading...