Future of Sport: A Global Sports Week x Viva Technology Collaboration, Will Open in June 14
12 Jun 2023 14:59
Kobe Bryant has been appointed as a global ambassador for the FIBA Basketball World Cup 2019, FIBA announced today, October 30.
Former NBA star, Kobe Bryant, is massively popular in China and still enjoys pretty much the same level of popularity now in China even though he has retired. According to FIBA, he is the most followed NBA player on Chinese social media, with around 6.84 million followers.
Yao Ming was previously announced as an ambassador for the World Cup 2019 so now there will be two globally renowned ambassadors for this top level basketball event in China.
As an ambassador, Kobe will help promote the event and take part in activities on the Road to China 2019 and other activities during the World Cup.
Reference: FIBA
Proofread by Raymond Fitzpatrick
Future of Sport: A Global Sports Week x Viva Technology Collaboration, Will Open in June 14
12 Jun 2023 14:59
Related coverage
China 2019 - more basketball than ever!
23 May 2015
Panel Discussion: How to exploit the commercial value of Chinese basketball market?
17 Dec 2015
FIBA organize first Partner Workshop prior to the 2019 Basketball World Cup
30 Nov 2018
FIBA and Alibaba Group look to team up
25 Jan 2016
Peak Sport establishes global partnership with FIBA's IBF
10 Mar 2017
More from Yutang Sports
Gender equality will be reflected at OBS's coverage of the Paris 2024 Olympic Games
16 Apr 2024
WFDF is ready to fly in Chengdu for the World Games 2025
17 Apr 2024
SportAccord calls for the power of sport to lead anti-abuse actions
17 Apr 2024
SportAccord 2024 makes a memorable return to Birmingham
13 Apr 2024
Interview with Andreas Zagklis: to keep popularization of basketball with all-round strategy
08 Jul 2024
Yutang Sports
loading...