Hisense Named Official Partner of FIFA Club World Cup 2025
01 Nov 2024 16:40
On February 5, China Sports Media (CSM) held its annual meeting, where unexpectedly Chairman Li Yidong announced his decision to resign from all his management positions at the company. CSM bought the 5-season (2016-2020) broadcasting rights for the Chinese Super League (CSL) for RMB8 billion in October 2015.
In July 2017, CSM held off paying the second-phase annual payment for the 2017 CSL season, as a response to the negative influence of the CFA’s two new policies on the league’s commercial value.
Read more: Who is responsible for the devaluation of CSL media rights?
In January 2018, CSM finally amended and extended their contract with the CSL through to 2025, with the sports agency paying RMB11 billion for a 10-year period.
According to Wu Dabo taken from Li’s WeChat account ”你好贵司”, Li is expected to retain the title of Honorary Chairman, but hand over all of his management businesses to Zhao Jun, CEO of CSM.
“The decision is not so difficult for me to make. There will be no Little Li Flying Dagger (Li’s nickname) in the sports industry from now on, and I’m back to the life of ordinary people.” Li wrote in a WeChat post.
Source: WeChat ”你好贵司”
Proofread by Raymond Fitzpatrick
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025 14:05
Related coverage
Weekly report: FIBA Asia Championship games draw widest attention
29 Sep 2015
CSL to be broadcast in Hong Kong
24 Feb 2016
CSM acquires new media rights for the 2017 EAFF E-1 Football Championship
19 Sep 2017
LeCloud Partner with Luneng Taishan F.C
19 Aug 2016
What role do CSL clubs play in their home cities?
30 Nov 2017
More from Yutang Sports
A turning point for global sport: IBA President Umar Kremlev and Donald Trump Jr join forces
30 Sep 2025
When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025
Hisense Named Official Partner of FIFA Club World Cup 2025
01 Nov 2024
SPORTACCORD confirms Istanbul as Host City for 2025 Convention
13 Mar 2025
Yutang Sports
loading...