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Suning open intelligent self-service sporting goods retail shop – Suning Sports Biu

By Nong Ruowen Wednesday, 30 Aug 2017 16:52

August 28: One of the largest retailers in China, Suning Group has opened a "self-service" smart sporting goods retail shop, Suning Sports Biu, in Nanjing. 

Suning Sports Biu is the second sporting goods shop to be opened by Suning Group but the first which will be operated by a smart selling system. Customers who come to the shop for the first time need to record their faces on Yifubao, a payment App developed by Suning. After their initial visit, when customers return to the shop, a scanner located at the gate will identify and record them. As to the paying of bills, when customers pass the checkout aisle, their bills will be automatically sent to their cellphones and payment is automatically completed. 

In addition to the upgrade of its off-line shop, Suning will also refine their online shopping system through advanced technology. In the future, Suning plan to apply AR and VR to their shopping system to improve the consumer's shopping experience, allowing customers to browse and buy merchandise using TVs or cellphones, as well as receiving latest sales information. As for the merchandise delivery, Suning plan to apply its intelligent delivery service using unmanned aerial vehicles in their delivery system. 

Source: www.radiotj.com 

Proofread by Raymond Fitzpatrick

Tags: Suning
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