Who you meet at SportAccord And Why it Matters
22 Jan 2026 10:48

Following the partnership agreement signed in April by Alisports and the municipal government of Suzhou, Jiangsu Province, Alisports have today entered into a partnership memorandum of agreement with SND Cultural&Sports Group, a group based in Suzhou.
To sign this partnership, the International Boxing Association (AIBA) President Ching-Kuo Wu visited Suzhou National Hi-Tech District (SND). Regarding the specific projects of their new partnership, SND Cultural & Sports Group CEO & President Su Jiuhua and Alisports Vice-President Li Feng also signed agreements including the construction of the Alisports Jiangsu Center and the International Sports Training Center, an event-related partnership with AIBA, the Smart Sports System and the digitalization of the Olympics.
Over the past 2 years, Alisports has formed partnerships with various international sports organizations, such as the International Olympic Committee (IOC), Olympic Council of Asia (OCA), AIBA, and the International Ski Federation. On the other hand, the SND Cultural & Sports Group has owned affiliated facilities including a stadium, a library, a cultural gallery, fitness centers, business centers and a movie theatre. The agreement between the two giants will see them leverage their advantages to jointly develop sports & cultural projects, tourism events and fitness training programmes, boxing and eSports.
Additionally, by introducing resources from other international organizations, various important sports events such as the World Electronics Sports Games will land in the SND.
Source: Sina
Proofread by Raymond Fitzpatrick
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