Interview with Thomas Lund: to follow new trends and bring younger generations to the sport
17 Jun 2024 16:00
On February 8, the global GPS industry giant, Garmin, announced the signing of three Chinese outdoor athletes; namely Zhou Peng, Rocker Wang and Andrew Wang. Garmin and these three will work together to promote its line of top level Fenix outdoor watches and VIRB action cameras so as to promote more scientific ways to exercise, improve the outdoor sports experience and support the development of youth outdoor sports culture.
These three outdoor athletes are all outstanding youth representatives in the Chinese outdoor sports arena. Zhou Peng is a new generation representative among Chinese mountain climbers; Rocker Wang is a famous extreme sports photographer and videographer as well as outdoor movie producer in China; Andrew Wang is a Chinese professional ski racer who grew up in New Zealand.
This is the first time that Garmin has signed up outdoor athletes in China, which indicates their determination to increase investment in China.
Source: PR Newswire
Proofread by Sean O Diobhilin
Interview with Thomas Lund: to follow new trends and bring younger generations to the sport
17 Jun 2024 16:00
Related coverage
Report says Boston Celtics Gordon Hayward agrees to ANTA offer
27 Sep 2018
Luneng Group signs David Beckham
21 Sep 2015
Netease reaches media partnership with Chinese Swimming Association
20 Oct 2015
Skechers announces Chinese actor Li Yifeng as ambassador
28 Aug 2017
Gao Lin to represent Dream Eleven
28 Jan 2016
More from Yutang Sports
Expert insight | New changes on UEFA EUROs: growing maturity of Hisense and other Chinese brands
22 Jul 2024
SPORTACCORD 2024 INSIGHTS: Touchdowns, Home Runs and Slam Dunks
12 Jun 2024
SPORTACCORD confirms Istanbul as Host City for 2025 Convention
13 Mar 2025
Interview with Yiannis Exarchos: to narrate Olympic story in new ways and promote positive values
01 Jul 2024
Hisense Named Official Partner of FIFA Club World Cup 2025
01 Nov 2024
Yutang Sports
loading...