SPORTACCORD 2024 INSIGHTS: Sport’s Perfect Storm
23 May 2024 14:34
On the 16th August, Keep confirmed that it has gained strategic investment from Tencent. This comes only two months after the previous investment, but the detailed figure has not been disclosed.
Since February 2015, the users volume of Keep has exceeded 50 million with nearly 20 million live users per month.
The founder and CEO Wang Ning said the core strategy aims to improve the content and increase the branding image through the investment.
Keep is a mobile platform founded by Wang Ning. This April, Keep renewed its latest version and adding another function, E-Business.
In the fitness field, Keep has been the most successful pioneer with a heavy investment. We are looking forward to its profitability in the near future.
Proofread by Sean O Diobhilin
Related coverage
CMC deepens involvement in Chinese football
23 Dec 2015
China Sports Marketing Forum opens new center
25 Aug 2015
China's Ledman plans to invest €25m in Infront
31 Jul 2015
Four Chinese buyers eye Stellar Group
23 May 2016
Alisports to set up Suzhou subsidiary
20 Jun 2016
More from Yutang Sports
SPORTACCORD 2024 INSIGHTS: Touchdowns, Home Runs and Slam Dunks
12 Jun 2024
Hisense Named Official Partner of FIFA Club World Cup 2025
01 Nov 2024
SPORTACCORD confirms Istanbul as Host City for 2025 Convention
13 Mar 2025
Interview with Andreas Zagklis: to keep popularization of basketball with all-round strategy
08 Jul 2024
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025
Yutang Sports
loading...