Cape Town to host the 20th edition of SportAccord Convention in 2028
08 Oct 2026 15:04

A sports investment fund co-established by Focus Media and FountainVest Partners has led to a US$50 million series C round investment in Codoon, a Chinese sports and wellness service provider integrating mobile apps and wearables.
The sports fund, launched last month by Focus Media and FountainVest Partners with US$400 million to invest in sports companies in China and overseas, injected US$30 million into Codoon in the fund's first investment. Existing investors SIG and SBCVC also participated in the round, according to an announcement by the company at a press conference yesterday (31st May).
Founded in 2010, Codoon received US$10 million series A round funding from Shenzhen Capital Group and CITIC Capital in 2014. Later that year, it completed US$30 million series B funding from SIG and SBCVC.
Codoon says it currently has over 50 million users, and is the largest online, mobile and social networking platform in China.
Focus Media and FountainVest Partners plan to use their own resources in advertising and their existing users to help Codoon grow quickly and take a dominant position in the sports market.
Source: Sina
Proofread by Sean O Diobhilin
Related coverage
Den Haag in distress as Chinese owner fails to pay
08 Dec 2015
First Sports raises 80-million-yuan Series A financing
17 Oct 2017
Chinese or American group granted exclusivity by Aston Villa
10 Jun 2015
Former NBA star to promote Sacramento Kings’ new arena in China
14 Mar 2016
Chinese consortium to buy into Leeds United
29 Jul 2016
More from Yutang Sports
SportAccord Convention 2026: Event Schedule taking shape in Baku
05 Feb 2026
SportAccord Convention confirmed for Baku, 9–13 May 2027
06 May 2026
A Diverse Iine-up of Exhibitors Joins the SportAccord Convention
28 Jan 2026
Who you meet at SportAccord And Why it Matters
22 Jan 2026
Where to stay in Baku: the SportAccord 2026 Official Hotels
29 Jan 2026
Yutang Sports
Chinese website
loading...