SPORTACCORD confirms Istanbul as Host City for 2025 Convention
13 Mar 2025 23:29
JD Finance, a subsidiary of China’s e-commerce giant JD, yesterday (January 13) became an official partner of the 2016 Chongqing International Marathon, otherwise known as China’s National Marathon Championship, after signing a partnership deal with the event’s organizing committee.
Under the agreement, JD Pay, the payment system of JD Finance, will be implemented for competitors registered ahead of the competition. In addition,JD Finance will give away sports insurance for all participating runners and working staff. As well as promotions, JD Finance will help market the event via their online channels.
An unnamed official of JD Finance noted that associating with sports will be a new field for brand promotion in the future.
“The partnership with Chongqing Marathon is just the beginning of JD Finance’s association with sports this year,” said the official, “JD Finance will take part and play a role in a variety of long-distance running events and other sports across the country.”
The 2016 Chongqing International Marathon, with Changan Auto as the title sponsor, will take place during the third week in March. It is seen as a dry run for the upcoming 2016 Olympic Games in the summer.
Source: 21CN
Proofread by John Devlin.
Related coverage
The sports dream of China’s Xiongan New Area
13 Oct 2017
Marathons offer healthy business opportunities
08 Sep 2015
JD Logistics sponsor 2017 Shenzhen Marathon
19 Dec 2017
Xtep runs 3D running ad for sponsored HK Marathon
19 Jan 2015
44 marathon events designated as CAA Golden Label Road Races
29 Jan 2018
More from Yutang Sports
Hisense Named Official Partner of FIFA Club World Cup 2025
01 Nov 2024
SPORTACCORD confirms Istanbul as Host City for 2025 Convention
13 Mar 2025
When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025
Yutang Sports
loading...