Future of Sport: a resounding success for the Global Sports Week and Viva Technology collaboration
21 Jun 2023 12:27
Yutang Sports is delighted to announce that we officially launch an exclusive Chinese digital platform of SoccerexPro Daily, under a partnership with Soccerex, to provide translations of SoccerexPro Daily to Chinese readers.
SoccerexPro Daily is a free daily football industry news service, produced in conjunction with Soccerex’s partners SportsPro, which distributes the latest news in the worldwide football business both online, through social media and via a daily newsletter.
Yutang Sports will offer Chinese translations of the daily football news and weekly blog articles about football business on SoccerexPro Daily, covering sponsorship, rights, management, technology and a wide range of topics related to football. There will also be Soccerex events’ videos and information. In addition, Yutang Sports will contribute to Soccerex’s blog section and will write about the Chinese football industry and business.
Lv Lei, Project Director of Yutang Sports, commented: “We are delighted to be partnering with Soccerex to provide their exclusive Chinese digital platform for SoccerexPro Daily which gives us the perfect opportunity to provide the Chinese market with the latest global news from the football industry. With football playing an increasingly important part in China’s sporting culture, we believe this partnership will help the Chinese industry to become more familiar with world football and to make Soccerex more influential in China.”
David Wright, Marketing Director, Soccerex, said: “Soccerex are continually looking at ways to enhance our presence in Asia and this partnership with Yutang Sports allows us to do exactly that. SoccerexPro Daily has been very effective in providing the global football industry with the latest football business stories and we are very excited to continue this work alongside Yutang Sports and provide some excellent quality content for the Chinese market.”
As an official Global Media Partner of the Soccerex Global Convention 2015 last September, Yutang Sports provided excellent insights from world football leaders including Prince Ali, Javier Tebas and Don Garber. They also interviewed Soccerex CEO Duncan Revie during the event. Yutang Sports and Soccerex also co-published a report about European football during the convention: An Analysis of the 2014/2015 European Football Season in the Chinese Market.
The expanded partnership between Yutang Sports and Soccerex will help deepen Yutang’s understanding of the world of football, which in return will enable Yutang to provide more high-quality content to football readers in China.
About Yutang Sports
Yutang Sports is a leading sports marketing platform in China, and is devoted to connecting China with the world in the sports business via content, marketing and sponsorship. Yutang Sports’ platform provides news, opinion, columns, interviews, case studies and exclusive sports TV market reports. Based in Beijing, Yutang Sports has been invited as a media partner of many sports events and organizations, both international and domestic. It has conducted interviews with industry leaders and elite media, and co-hosted marketing and sports conferences in China. www.ytsports.cn
About Soccerex
Established in 1995, Soccerex is the leading provider of business events for the global football community. Bringing together key industry decision makers from the world of football, Soccerex provides a unique commercial environment where delegates can benefit from exclusive business opportunities, networking and bespoke educational content. Since the first event in 1996, Soccerex has hosted over 38 events across five continents. The Soccerex portfolio includes an annual Global Convention complimented by continental Forums and regional Seminars. www.soccerex.com.
Future of Sport: a resounding success for the Global Sports Week and Viva Technology collaboration
21 Jun 2023 12:27
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