SportAccord Convention 2026 sets its sights on sport’s digital frontier
21 Mar 2026 20:08

The Chinese sports sector is expected to expand to 7 trillion yuan by 2025, 2 trillion more than the central government's 5 trillion target.
That's according to the local governments, after they reported their goals for their sports sectors. Earlier this month, a senior sports official claimed that China’s sports industry is expected to account for 0.7 percent of GDP with an added value of 400 billion yuan in 2015 and by 2020, the total business scale of the Chinese sports industry is expected to exceed 3 trillion yuan.
But with the boom in China's Sports industry, there are also concerns.
"It takes time to reach perfection and it can only happen gradually. I believe more people getting involved in the industry will help it develop. The biggest issue at present is that government regulations are not separate from management," Zhang said.
"Only when the government hands over control to the sports industry to market itself, and makes nationwide fitness a core objective, can we really reach the essence of sport."
Although the market itself may be imperfect right now, many still believe that there will be a long period of rapid development well into the future.
Source: CNTV.cn
Proofread by John Devlin
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