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2015 sportel, the World Sports Content Media Convention started from October 12th in Monaco. The campaign of China Night was hosted by Sina Sports, where China sports institutes shows their work. China Night intended to make the Chinese sports companies get well known by international copyright holders and overseas media.
Over 60 sports companies, includes Lagardere Sports, FOX International Channel, the branch of Bundesliga, DFL Sports, and Chinese sports media and companies like PPTV, Tencent Sports, Shankai Sports, Kunlun Fight attended the campaign.
It is the first time for Sina Sports to attend the Sportel and hold China Night. With over 500 million users, Sina is not only one of the biggest sports broadcast platform, but also well recognised as their fantastic program making
Senior VP of Sina, Wei Jianglei said, Sina Sports had high quality platform, resource and experienced team. Sina made the full use of their platform to integrate the events. Sina Sports hosted the China Night is to show the power Chinese institutes have. More international sports companies could know more about Chinese sports industry.
Source: Sina Sports
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