Sport Event Denmark confirmed as Partner for SportAccord Convention in Baku
03 Mar 2026 19:39

Tencent Sports announced earlier today on their website that the online sports channel had secured the rights to live broadcast Bundesliga from 2015/2016 to 2017/2018.
Under the deal, the site is about to live screen 204 matches (6 each round) of the German top tier football league per season via its various channels including the website, PC and mobile applications.
In addition, the online broadcaster will be able to present highlights of all matches and 10 documentary programs of Bundesliga each season.
As reported, Bundesliga will provide television signals of all 9 matches every round to Chinese broadcasters including CCTV 5 alongside some local TV channels and online sports streamers.
And CCTV 5, the dominating sports television channel, will exclusively live broadcast three games each round while the rest 6 games will be shared among local sports television channels and online streamers.
But until now Tencent Sports is the only online sports brand that has announced a Bundesliga deal.
Source: Tencent
When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025 12:36
Related coverage
Bundesliga club Borussia Mönchengladbach opens office in Shanghai
18 Oct 2018
Bundesliga and PP Sports organize media visit to Germany
07 Nov 2018
Borussia Dortmund confirms buyout offer from Chinese enterprise
24 Mar 2017
Bundesliga side Eintracht Frankfurt launch Chinese subsidiary
28 Nov 2018
Tencent Sports sign up with Tour de France
30 Jun 2017
More from Yutang Sports
Where to stay in Baku: the SportAccord 2026 Official Hotels
29 Jan 2026
When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025
A turning point for global sport: IBA President Umar Kremlev and Donald Trump Jr join forces
30 Sep 2025
A Diverse Iine-up of Exhibitors Joins the SportAccord Convention
28 Jan 2026
Who you meet at SportAccord And Why it Matters
22 Jan 2026
Yutang Sports
Chinese website
loading...