SPORTACCORD 2024 INSIGHTS: Sport’s Perfect Storm
23 May 2024 14:34
The Beijing 2022 Organizing Committee has revealed today the Official Cooking Oil & Grains Products Sponsor of the Winter Olympics and Paralympics Beijing 2022, the Yihai Kerry Group brand Jinlongyu.
The announcement was made at the National Sports Stadium, the Bird Nest, attended by the Executive Vice President of Beijing 2022, Vice Mayor of Beijing ZHANG Jiandong, Yihai Kerry Group Vice President and Chief Operation Officer MU Yankui and other leaders.
The lockup logo of Jinlongyu and the Beijing Olympic and Beijing Paralympic Winter Games was also unveiled at the ceremony.
Jinlongyu also becomes the Official Cooking Oil & Grains Products Sponsor to the Chinese Olympic Committee, the Chinese sports delegation to the 2020 Tokyo Olympic Games, the Beijing 2022 Winter Olympic Games and the 2024 Paris Olympic Games. This also applies to other official sponsors of Beijing 2022.
Jinlongyu previously provided support to Beijing 2008.
On Tuesday, December 18, the Official Beer Sponsors of Beijing 2022 were released with the Beijing 2022 Organizing Committee due to announce another new sponsor very soon.
Reference: Xinhua
Proofread by Raymond Fitzpatrick
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