Zhidian Yijing sign up as an Asian Regional Sponsor with 2018 FIFA World Cup

On May 31, Wuhan DDMC Culture Co., Ltd. released an announcement, claiming that its subsidiary Desports had facilitated an Asian regional partnership between Zhidian Yijing (Tianjin) Technology Ltd. and the 2018 FIFA World Cup in Russia, As a result, Desports are expected to receive  a USD20m commission.

There is not much online information about this Tianjin based-company but research shows that it is related to the VR company Immerex.

Immerex was founded in 2014, with the vision of building an integrated VR ecosystem including service platforms, content and hardware, to set new standards in immersive VR. Its R&D center is located in California, USA, with offices in the US, China, Korea, and Japan. Its products include VR headsets, high performance computing media peripherals, VR software systems and related system application platforms, consumer VR photography equipment, and professional VR photography solutions. Immerex is not only building hardware products, but also a global VR ecosystem. 

The FIFA official website has not displayed any new partner logo yet up to the time this story was posted. 

Source: Eastday

Proofread by Raymond Fitzpatrick