Interview with Thomas Lund: to follow new trends and bring younger generations to the sport
17 Jun 2024 16:00
On March 31, the Premier League giant, Manchester United, announced a multi-year partnership with the Chinese banking company, Ping An Bank in mainland China.The bank become the Official Retail Banking Partner of Manchester United in Mainland China.
Under this partnership, the Chinese bank will be able to engage with more than 100 million Chinese fans at proposed events and appearances of club legends in Chinese cities like Beijing, Shanghai, Shenzhen and Guangzhou.
At the same time, the club will promote exclusive products on its website and social media outlets, aiming to give their fans unique rewards, benefits and experiences.
As an important part of their cooperation, the two sides will launch various co-branded financial products for Chinese fans, including the upcoming five-version Manchester United credit card.
“Manchester United has a large number of fans in China, being one of the top football clubs worldwide. Ping An Bank will continue to provide diverse services and explore cross-over collaboration with Manchester United to create a unique experience for the fans,” President of Ping An Bank Credit Card Centre Zeng, Kuanyang said. “The Manchester United credit card launch will be the very first step of our partnership and we will offer more products and engagement experience to fans in China in the future.”
Source: Manchester United
Proofread by William Logsdon
Interview with Thomas Lund: to follow new trends and bring younger generations to the sport
17 Jun 2024 16:00
Related coverage
Manchester United to open club-themed entertainment and experience centres across china
08 Jan 2019
Man Utd sign Swissquote to expand in China
27 Jan 2015
Manchester United to play in a glamour friendly in Shanghai this summer
28 Mar 2019
Manchester United brings UNITED:LIVE to Beijing
09 Apr 2015
Evergrande top world club with $3.35bn market value
09 Mar 2016
More from Yutang Sports
Interview with Yiannis Exarchos: to narrate Olympic story in new ways and promote positive values
01 Jul 2024
Expert insight | New changes on UEFA EUROs: growing maturity of Hisense and other Chinese brands
22 Jul 2024
SPORTACCORD 2024 INSIGHTS: Paris 2024 here we come!
02 Jul 2024
SPORTACCORD confirms Istanbul as Host City for 2025 Convention
13 Mar 2025
Hisense Named Official Partner of FIFA Club World Cup 2025
01 Nov 2024
Yutang Sports
loading...