Cape Town to host the 20th edition of SportAccord Convention in 2028
08 Oct 2026 15:04

LAUSANNE, Switzerland – Recent Thai radio coverage and television news bulletins focused on the upcoming SportAccord have confirmed it is ‘a big opportunity and great honour to host the world class event in Bangkok.’ It is the first time SportAccord will take place in Thailand providing a prestigious platform, as well as easy-access for Thai organisations and those in the Asia Pacific (APAC) region, to become involved in the business of sport and take advantage of the many opportunities the event has to offer.
SportAccord is the only annual sports business event attended by all the international sports federations within GAISF, and provides unique access to numerous networking events and high-profile attendees throughout the week. These include around 1,500 delegates representing industry, cities/regions, legal and health teams, inventors, sports sponsors, providers and rights holders, subject matter experts, as well as newsmakers, to name a few.
Nis Hatt, Managing Director of SportAccord said: “Final preparations are well underway ahead of SportAccord in April. We have just returned from another series of very successful coordination meetings with the Thai Ministry and their teams in Bangkok. There is a lot of focused and dedicated work going on behind the scenes to ensure that the next SportAccord will be an outstanding success for everyone involved.”
Hatt went on to say: “If you have not already done so, I would encourage anyone involved in the business of sport, to register and take part.”
Speaking of the great honour in hosting SportAccord, Col. Ruj of the Sports Authority of Thailand (SAT) revealed to news channels:
“Thailand has gained confidence from SportAccord. This also comes from the hard work undertaken by the Thai team over the last 6 months, with a bit left to do over the next 2 months to achieve where we would like to be.”
As part of the Official Schedule, SportAccord will host well over 20 networking events, a 3-day Exhibition as well as an extensive Conference programme to include: the Summit (Plenary), CityAccord, LawAccord, MediaAccord and HealthAccord.
Organisations looking for opportunities to increase their visibility at the World Sport & Business Summit can become an Exhibitor or Partner by contacting the sales team: sales@sportaccord.com or phone +41 (0)79 126 08 42.
Other key features include: Speakers’ Corner, the Thai Pavilion, the Opening Ceremony and Closing Event.
Follow developments and updates via Twitter @sportaccord using #sportaccord, as well as LinkedIn and on Facebook.
For media enquiries, email the Media Relations Officer: jenny.edmondson@sportaccord.com
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