Interview with Yiannis Exarchos: to narrate Olympic story in new ways and promote positive values
01 Jul 2024 14:40
Chinese company TJ Sport Consultation has announced that it will replace CGS Cycling as the new license holder of Italian cycling team Lampre-Merida.
The company said that it is looking to create China's first WorldTour team from the 2017 season onwards. In coming weeks, a Chinese naming rights sponsor will be announced.
"The goals of the team will be the achievement of a high level of competitiveness in the Tour de France and the development of Chinese cycling in view of the participation in the next Olympic Games." as revealed in a statement from Lampre-Merida team.
"One of the commitments of TJ Sport Consultation, whose president is Mr Li Zhiqiang, is the development of cycling in all its useful purposes: cycling as a means of transport which promotes a sustainable mobility and cycling as a sport to be developed in all its disciplines and categories."
Source: cyclingnews
Proofread by Sean O Diobhilin
Interview with Yiannis Exarchos: to narrate Olympic story in new ways and promote positive values
01 Jul 2024 14:40
Future of Sport: A Global Sports Week x Viva Technology Collaboration, Will Open in June 14
12 Jun 2023 14:59
Related coverage
2015 in review: the sports business in China (II)
31 Dec 2015
Global Sports Week Is Looking For Its Next Young Sports Makers
24 Sep 2020
IMG ramps up its efforts on Chinese winter sports
07 Jan 2016
FIS Secretary General: Chinese companies should be active partners
05 May 2016
Letv to build a full-scale sports ecosystem in India
02 Dec 2015
More from Yutang Sports
Interview with Thomas Lund: to follow new trends and bring younger generations to the sport
17 Jun 2024
SPORTACCORD 2024 INSIGHTS: Touchdowns, Home Runs and Slam Dunks
12 Jun 2024
SPORTACCORD 2024 INSIGHTS: Major Technology Trends Shaping Sports Sector
03 Jun 2024
SPORTACCORD 2024 INSIGHTS: Paris 2024 here we come!
02 Jul 2024
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025
Yutang Sports
loading...