Interview with Yiannis Exarchos: to narrate Olympic story in new ways and promote positive values
01 Jul 2024 14:40
Lander Sports announced that it has struck a partnership deal with Global Broadcasting Media Group (GMG). The partnership will see Lander acquire a 100% share in GMG’s subsidiary CHINA.COM for at least RMB 150 million (US$23.19 million).
According to the deal, Lander is going to purchase two subsidiaries from GMG. These companies operate CHINA.COM in Hong Kong and mainland China respectively. As well as this, the partners are making efforts to seek all round co-operation, especially in terms of stock rights.
As stated by several Chinese sources, Lander is aiming to to develop a multimedia platform by integrating the newly-acquired media resources with its sports intellectual properties.
Several days ago, Lander Sports announced its plan to purchase Zhejiang-based Binguo Technology (Chinese: 宾果科技), which focuses on internet lottery sales and the development and operation of online games.
Last year, the Shenzhen-based Lander Real Estate changed the firm’s name to Lander Sports, with its business scope shifting entirely from property investment to sports.
Source: Sina
Proofread by John Devlin.
Interview with Yiannis Exarchos: to narrate Olympic story in new ways and promote positive values
01 Jul 2024 14:40
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025 14:05
Related coverage
Global Football Analytics Summit debuted in Beijing
14 Dec 2016
Jiangsu Province publishes plans for its winter, outdoor, aero and water sports sectors by 2020
06 Aug 2018
Sina Sports: from sports media to sports industry company
13 Apr 2016
Borussia Dortmund launch onlineshops in Asia
19 Jul 2016
China will deepen cooperation with the UK in sports industry
10 May 2017
More from Yutang Sports
SPORTACCORD confirms Istanbul as Host City for 2025 Convention
13 Mar 2025
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025
Interview with Andreas Zagklis: to keep popularization of basketball with all-round strategy
08 Jul 2024
Interview with Yiannis Exarchos: to narrate Olympic story in new ways and promote positive values
01 Jul 2024
SPORTACCORD 2024 INSIGHTS: Paris 2024 here we come!
02 Jul 2024
Yutang Sports
loading...