When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025 12:36

Just weeks after La Liga president Javier Tebas’ announcement of the opening of a new office in Shanghai, a top Spanish club also announced plans to establish a commercial office in the Chinese city.
FC Barcelona has drawn up a six-year business plan with the aim of becoming the first football club in the world with €1bn in annual revenue. As part of its financial and global expansion plan, this leading Spanish club is looking to build a stronger presence in mainland China.
The La Liga giant has only one commercial office abroad (in Hong Kong) but is planning to open three more by 2017 — in Shanghai, New York and São Paulo, according to the club’s president Josep Maria Bartomeu.
“Those are the markets where Barça is pushing for growth,” he says.
As part of its global expansion plans, FC Barcelona has long been putting its focus on the Chinese market. The club has just agreed a partnership deal with Chinese internet giant Tencent to focus on the social media business in China.
Source: naija247
Proofread by John Devlin
When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025 12:36
A turning point for global sport: IBA President Umar Kremlev and Donald Trump Jr join forces
30 Sep 2025 23:28
Related coverage
City Football Group to open office in Shanghai
25 Dec 2015
Tencent to deliver introduction seminar of 2016 Rio Olympic Games
29 Oct 2015
28 Jul 2016
Mercedes-Benz partnered with Laureus in China
16 Apr 2015
Beijing to host first winter sports EXPO
18 May 2016
More from Yutang Sports
Who you meet at SportAccord And Why it Matters
22 Jan 2026
“Connect & Cultivate”: a 24-hour Networking Ecosystem at SportAccord 2026
03 Mar 2026
A Diverse Iine-up of Exhibitors Joins the SportAccord Convention
28 Jan 2026
SportAccord Convention in Baku postponed
03 Apr 2026
SportAccord Convention confirmed for Baku, 9–13 May 2027
06 May 2026
Yutang Sports
Chinese website
loading...