Sport Event Denmark confirmed as Partner for SportAccord Convention in Baku
03 Mar 2026 19:39

Just weeks after La Liga president Javier Tebas’ announcement of the opening of a new office in Shanghai, a top Spanish club also announced plans to establish a commercial office in the Chinese city.
FC Barcelona has drawn up a six-year business plan with the aim of becoming the first football club in the world with €1bn in annual revenue. As part of its financial and global expansion plan, this leading Spanish club is looking to build a stronger presence in mainland China.
The La Liga giant has only one commercial office abroad (in Hong Kong) but is planning to open three more by 2017 — in Shanghai, New York and São Paulo, according to the club’s president Josep Maria Bartomeu.
“Those are the markets where Barça is pushing for growth,” he says.
As part of its global expansion plans, FC Barcelona has long been putting its focus on the Chinese market. The club has just agreed a partnership deal with Chinese internet giant Tencent to focus on the social media business in China.
Source: naija247
Proofread by John Devlin
When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025 12:36
Related coverage
Vasaloppet China helps skiing and regional economy
02 Jan 2015
Table tennis dominance gives pause for thought among Chinese fans
07 May 2015
Tencent WeChat adds WeChat Sports for fitness tracking
25 Feb 2015
Chinese sports investors rank the top 3 richest in China
16 Oct 2015
Jeremy Lin started Tag Heuer China Tour
27 Jun 2015
More from Yutang Sports
Sport Event Denmark confirmed as Partner for SportAccord Convention in Baku
03 Mar 2026
SportAccord Convention in Baku postponed
03 Apr 2026
Who you meet at SportAccord And Why it Matters
22 Jan 2026
A turning point for global sport: IBA President Umar Kremlev and Donald Trump Jr join forces
30 Sep 2025
Where to stay in Baku: the SportAccord 2026 Official Hotels
29 Jan 2026
Yutang Sports
Chinese website
loading...