Interview with Thomas Lund: to follow new trends and bring younger generations to the sport
17 Jun 2024 16:00
Secret Garden Resorts, a supporter of the2022 Winter Olympic Games, where Freestyle Skiing and Snowboarding will be held, haveannounced their strategic proposal for 2022.
Firstly, they have announced apartnership with Air & Style, the international snowboarding brand and they will co-found the “Air & Style official camp”. That means Secret Garden will be the only official training base in China.
The co-founder of Air, Andrew Houmont, expressed his feeling,”Secret Garden is the owner of a first class location and facilities. It is the ideal place for snowboarding. We can work together topromote open air sports in China.”
Another partner of Secret Garden isthe Laax skiresort in Switzerland. The two resorts are going to co-operate in fields like hotel management, ski resort management and ski training.
Xiao Huanwei, the CEO of Secret Garden said,”We are so honoured to establish strategic cooperation with Air & Style and Laax. The Garden is also expecting to work withthe Beijing Olympic Organizing Committee. We are going to build the largest snowboarding park in Asia.”
The Secret Garden will provide a venue for FIS certified events. The construction for 2022 will be completed in 2016 or 2017. Indeed, they have already constructed 35 ski lanes and 3 cables in Secret Garden.
Source: sports.cn
Interview with Thomas Lund: to follow new trends and bring younger generations to the sport
17 Jun 2024 16:00
Related coverage
CNBC: Why another Beijing Olympics may happen
24 Nov 2014
Championship side Bolton Wanderers signs agreements with Chinese school
22 Oct 2015
Konka becomes official partner of La Liga
31 Jul 2017
Steph Curry to grow personal brand in China
29 Aug 2016
Beijing 2022 venue to host Freestyle Ski and Snowboard World Championships
13 Jun 2016
More from Yutang Sports
Interview with Thomas Lund: to follow new trends and bring younger generations to the sport
17 Jun 2024
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025
SPORTACCORD confirms Istanbul as Host City for 2025 Convention
13 Mar 2025
SPORTACCORD 2024 INSIGHTS: Paris 2024 here we come!
02 Jul 2024
SPORTACCORD 2024 INSIGHTS: Touchdowns, Home Runs and Slam Dunks
12 Jun 2024
Yutang Sports
loading...