SPORTACCORD confirms Istanbul as Host City for 2025 Convention
13 Mar 2025 23:29
The Arena Capital, a joint venture established by by K-bird, HUPU and Greenwoods investment, was officially launched in Beijing yesterday, marking China’s first ever 2-billion investment fund in sports industry.
The fund will get an early investment of 1 billion yuan from K-bird, a Chinese sportswear brand, which has shown its ambition in sports business by establishing ventures to exploit the business of campus sports in China.
Lin Tianfu, the president of K-bird and his senior consultant have updated the brand’s strategy from a sportswear provider to a comprehensive sports industry player at the press conference.
And HUPU’s CEO Cheng Hang reveals the investment strategy, which is “Sports+ Internet+ Technology”, of The Capital Arena. More specifically, the fund will cover a range of sports-related sectors including Internet+ Sports, sports O2O (online to offline), intelligent sports equipment, sports training, stadium-related services, sports events and sports media etc.
There are as many as 12 companies that have reached agreements with The Capital Arena on investment deals.
Source: Xinhua
Related coverage
Online sports lottery re-opening in China
11 Mar 2016
National Development and Reform Commission positive about sports industry growth in China
03 Aug 2018
Runner’s World named 361-Sensation as Best Buy
16 Jun 2015
PPTV Sports sets eyes on La Liga side Granada
11 Jan 2016
China CEFC Energy Company Limited in Slavia Prague takeover
25 Nov 2016
More from Yutang Sports
When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025
SPORTACCORD confirms Istanbul as Host City for 2025 Convention
13 Mar 2025
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025
Hisense Named Official Partner of FIFA Club World Cup 2025
01 Nov 2024
Yutang Sports
loading...