VivaTech takes the stage as the world's leading event for tech and startups
19 Jun 2023 18:33
The Yunnan Province government published on its website on July 30 a document about measures and goals to accelerate the development of its fitness and recreational industry.
This document clearly states that by 2025, the province will have built over three state-level sports (outdoor sports) industry business parks, have established 20 state recreational sports villages and/or villages with sports characteristics and have around 50 fitness, recreation and sports travel projects that are popular inside and outside of China. By 2025, the gross output of the fitness and recreational industry in Yunnan should reach CNY60bn.
The government points out a few specific and important development directions in the document. The first is to grow and expand the public fitness sector. They plan to continue to focus on marathon events while at the same time accelerate growth in basketball, football, cycling, square dance and other sports programs that are good for public participation. Newly constructed city areas should contain 15-minute fitness zones. Sports venues should be reasonably charged but should open up more spaces for the public. By 2020, the total population that should take part regularly in sports exercise should reach 18 million.
The second direction is to improve and enhance outdoor sports. Because Yunnan Province has natural geographical advantages for some outdoor sports, the government hope to explore and grow more outdoor sports such as climbing, hiking, water rafting, sailing, paragliding, parachuting and others.
The third direction is to develop the fashionable sports. Football and golf are two unique fashionable sports in Yunnan. Recreational fitness centers that combine water sports, camping and fishing are also being encouraged.
Lastly, the government requires improvements in the recreational fitness industry structure and geographical provisions. Kunming, the capital city will be the center of a fitness service economy circle with the Southwest, Northwest and Northeast also forming three seperate zones with different emphasis.
Source: Yunnan Xinxibao
Proofread by Raymond Fitzpatrick
Related coverage
LaLiga commits to football development in Yunnan
05 Dec 2018
Online sports lottery re-opening in China
11 Mar 2016
Sportcal Interview:Insights on the world’s sports sponsorship industry
13 Nov 2015
How to save stadiums in China?
27 May 2015
Running events and mobile apps for the 5-trillion yuan goal
26 Dec 2014
More from Yutang Sports
HealthAccord spotlights mental health and female athlete well-being
08 Feb 2024
SportAccord Media Partners will ensure global audiences are primed with latest news in sport
02 Mar 2024
Leading legal minds tackle athlete representation and rules for transgender athletes at LawAccord
16 Feb 2024
SportAccord Bronze Partners Make Their Mark on Global Stage
08 Mar 2024
Discover the SportAccord Summit sessions!
31 Jan 2024
Yutang Sports
loading...