Natural mineral water brand Alps sign three-year partnership with BWF
21 Aug 2019 20:30
Tencent has signed a Memorandum of Understanding (MOU) with the UK Department of International Trade to help boost their relationship with the UK government.
This MOU is aimed at improving cooperation between the two countries, focusing on film, video games and fashion. As part of the broad trade deal, the Chinese media giant will bring eSports courses to Oxford University.
“The next few years offer a golden opportunity for the UK to work with companies such as Tencent to drive innovation and shape the future of global trade,” said Liam Fox, the UK’s Secretary of State for International Trade and President of the Board of Trade at a press conference.
As Lau Seng Yee, Senior Executive Vice President of Tencent, said, “Openness, partnership and sharing at a global level have become our common vision for the future of human development in this digital era, within this context, the Memorandum of Understanding is of great significance.”
Tencent has bought some of the biggest esports titles, including League of Legends, Arena of Valor and Clash Royale. The company has recently invested about USD15m to promote eSports for Fortnite in China.
Source: Sina
Proofread by William Logsdon
Related coverage
Focus Media invests $81m in esports startup
05 Aug 2016
China’s eSports users expected to reach nearly 300m people by 2018
12 Oct 2017
Yutang Weekly: What happened in the Chinese sports market (8/26-9/1)
01 Sep 2019
Tencent IEG Zhang Yijia: Exploiting the commercial value of King of Glory
13 Nov 2017
Guangzhou aim to become eSports center in China
30 Aug 2019
More from Yutang Sports
Gender equality will be reflected at OBS's coverage of the Paris 2024 Olympic Games
16 Apr 2024
Registration open - SportAccord World Sport & Business Summit
18 Dec 2023
Reasons why Leading Gold Partner Sport Event Denmark returns to SportAccord every year
08 Feb 2024
Meet the world-class speakers on SportAccord’s Plenary sessions
23 Feb 2024
Yutang Sports Appointed as the Official Media Partner of the Future of Sport
14 Jun 2023
Yutang Sports
loading...