VivaTech takes the stage as the world's leading event for tech and startups
19 Jun 2023 18:33
The 2017 China Open (Tennis) saw an outstanding performance in attendance, merchandise sales and corporate sponsorship.
More than 189,000 people attended the event including "the King of Clay", Rafael Nadal. As of October 7th, this year’s tournament has earned 6.52 million yuan from catering and souvenirs sales, an increase of 38.7 percent, more than 4.7 million yuan in 2016, according to the Organizing Committee.
Additionally, there are altogether 42 sponsors supporting the 2017 tennis event, which include 1 presenting sponsor, 3 diamond sponsors, 7 platinum sponsors, 9 exclusive partners, 18 suppliers, 3 exclusive media partners and 1 ticket marketing partner.
According to a recent Yutang TV Viewership Report, the 2017 China Open had four matches in the TOP10 list on CCTV 5 from October 2 to 8, as the Men's Singles Finals was the most watched tennis match on the list.
Zhang Junhui, Event Director of the 2017 China Open, attributes the success to the fact that this year’s event coincided with China’s 8-day National Holiday.
Source: Xinhua
Proofread by William Logsdon
Related coverage
20 Dec 2015
Report on TV broadcasting of Tennis Tournaments in 2013 (V)
07 Nov 2014
2017 China Open (Tennis) signs deal with AeraMax
27 Sep 2017
Li Na listed on FT's Women of 2014
17 Dec 2014
Report on TV broadcasting of Tennis Tournaments in 2013(IV)
31 Oct 2014
More from Yutang Sports
SportAccord 2024 - MediaAccord is ‘rare opportunity’ to meet before Paris 2024
08 Mar 2024
Gender equality will be reflected at OBS's coverage of the Paris 2024 Olympic Games
16 Apr 2024
Interview with Nicolas Maurer: Becoming Mainstream and at the Forefront of French Esports Industry
04 Oct 2023
Wiz-Team provides smart event management system for SportAccord 2024
14 Mar 2024
SportAccord 2024 - combating online abuse ‘chance for sport to show its power’
22 Mar 2024
Yutang Sports
loading...