VivaTech takes the stage as the world's leading event for tech and startups
19 Jun 2023 18:33
According to the Xinhua Agency, Real Madrid recently held a press conference in Beijing to release their new official App for the Chinese market. In a video shown at that press conference, stars of Real Madrid expressed their expectations for this new App.
As the official mobile platform of Real Madrid, this App will deliver detailed information about games and players, as well as news about Real Madrid to their fans. This App includes interactive content, such as experts’ opinions & analyses on certain games, interactive activities and football-related courses for fans. Furthermore, value-added services, including a membership system and an online shopping mall also feature on this App.
As one of the most successful football clubs in Europe and the world, Real Madrid has got a huge fan base with more than 110 million followers in China. Based on this marvellous fan base and their new official App, Real Madrid will organize a series of activities for their Chinese fans. Organizing Chinese fans to watch their Chinese tour games live, as well as establishing fans football teams, are their present priorities, by which they can bridge the gap between the club and their Chinese fans.
Source: NetEase
Proofread by Sean O Diobhilin
Future of Sport: a resounding success for the Global Sports Week and Viva Technology collaboration
21 Jun 2023 12:27
Related coverage
Yili and Real Madrid organize youth football training event in Beijing
14 Jun 2018
China CITIC Bank Credit Card launch Real Madrid credit card
23 Nov 2018
Sergi Torrents: La Liga’s approaches to emphasize the Chinese market
23 Jun 2016
Which European club will win in the battle for Chinese hearts?
31 Jul 2015
Yili confirms partnership with Real Madrid
31 May 2017
More from Yutang Sports
SportAccord Welcomes Return of Principal Media Partner Yutang Sports
01 Feb 2024
Interview with Nicolas Maurer: Becoming Mainstream and at the Forefront of French Esports Industry
04 Oct 2023
SportAccord announces first speakers - World Sport & Business Summit 2024
06 Dec 2023
SportAccord 2024 - MediaAccord is ‘rare opportunity’ to meet before Paris 2024
08 Mar 2024
Discover why SportAccord plays central role for Silvers in strategic partnerships
22 Feb 2024
Yutang Sports
loading...