Natural mineral water brand Alps sign three-year partnership with BWF
21 Aug 2019 20:30
The 2016 Chinese Super League (CSL) season kicked off last Friday with a match between Guangzhou R&F and recently-promoted Hebei China Fortune at the Yuexiushan Stadium.
As stated by several Chinese sources, the new media broadcast has already shown its power to increase the CSL viewership in the first round. According to a recent report by Le Sports, the current internet rights holder of the CSL, a record-breaking 16.6 million viewers watched the opening game online.
It is safe to say that the 2016 CSL viewership in the new media outlets is going to exceed 500 million, which is significantly more than the 400 million viewers for the 2015 season.
A better experience is one reason why CSL fans have diverted their attention to internet outlets. To adapt to different viewing requirements, Chinese broadcasters have even launched dialect commentaries during CSL live broadcasts.
Source: Netease
Proofread by John Devlin.
Future of Sport: a resounding success for the Global Sports Week and Viva Technology collaboration
21 Jun 2023 12:27
Related coverage
Why Chinese soccer needs better brokerage system?
04 May 2016
Changchun Yatai partners Baicheng in youth training
24 Nov 2017
Le Sports to open CSL live store
03 Mar 2016
Chinese FA introduce new transfer and U23 players policies
26 May 2017
Le Sports to launch golf e-community in 2016
03 Dec 2015
More from Yutang Sports
Squash will be significantly boosted by LA28 inclusion
17 Apr 2024
HealthAccord spotlights mental health and female athlete well-being
08 Feb 2024
Ingmar De Vos elected as the next ASOIF President
10 Apr 2024
SportAccord scores Summit touchdown with NFL
18 Jan 2024
Future of Sport: A Global Sports Week x Viva Technology Collaboration, Will Open in June 14
12 Jun 2023
Yutang Sports
loading...